Bachelor of Business Management (BBM)
Bachelor of Business Management (BBM) is an undergraduate course related to the fields of management and commerce. Generally, the duration of the BBM course is 3 years, which is divided into 6 semesters of study. The course focuses on the study of subjects related to the management of businesses and organizations and also on the development of entrepreneurial skills of a candidate. It is one of the most recommended undergraduate courses in management.
The course sharpens the analytical and critical thinking skills of a student by training them in the practical as well as theoretical aspects of business and business management. It not only involves making the students adept in the management of their own businesses but also helps them succeed in a corporate role. The course also requires students to take up a specialization in the final year of study. Throughout the course, a student’s logical and critical thinking skills are developed, which helps them take competent decisions in many business-related areas.
The BBM course is quite similar in respect of the syllabus and area of expertise to the courses of BBA, BBS, BMS and B.Com. The BBM course is good for the candidates who have an analytical mind, good decision-making skills, practical and innovative approach towards problem-solving and an interest in the practical aspects of business management. Students of BBM are able to assume key managerial roles and help companies make important business decisions.
Bachelor of Business Management (BBM) Eligibility Criteria
The eligibility criteria for the BBM course is as follows:
Candidate must have completed Class 12th (Standard XII / Intermediate / HSC) from a recognized board.
Candidate must have scored at least 50% marks in the qualifying examination.
Candidate must have studied English as a subject in Class 12th.
Bachelor of Business Management (BBM) Admission Process
The BBM admission process of almost all of the colleges is merit-based.
Candidates are shortlisted on the basis of their performance in the qualifying exam i.e. Class 12th.
Some colleges may also conduct entrance exams for shortlisting or selection of candidates.
Then they may have to go through a selection process, as defined by the college, which may include Personal Interview and/or Counselling.
The final selection for BBM is done on the basis of the overall performance of a candidate.
Highlights of Bachelor of Business Management (BBM)
| Full Name | Bachelor of Business Management |
| Level | Undergraduate |
| Duration | 3 years |
| Exam Type | Semester |
| Eligibility | Passed class 12th exams from a recognized board |
| Admissions | Merit-based with some colleges conducting entrance exams |
| Average Course Fee | Rs. 1 – 2 lakhs |
| Average Starting Salary | Rs. 3 – 3.5 LPA |
| Top Recruiters | FMCG, Retail, IT, Consulting, Fashion etc. |
Bachelor of Business Management (BBM) Syllabus
| Fundamentals of Accounting | Principles of Management |
| Organizational Behaviour | Financial Accounting |
| Business Communication | Business Mathematics |
| Quantitative Method for Businesses | Business Environment |
| Cost Accounting | Business Statistics |
| Human Resource Management | Business Research Methods |
| Soft Skills for Business | Corporate Accounting |
| Marketing Management | Indian Financial System |
| Business Regulations | Financial Management |
| eCommerce | Corporate Accounting |
| International Business | Company Law and Secretarial Practice |
| Marketing Management | Environmental Studies |
| Strategic Management | Entrepreneurial Management |
| Management Accounting | Income Tax |
| Banking Regulations and Practices | — |
Bachelor of Business Management (BBM) Career Options and Job Prospects
Bachelor of Business Management (BBM) is a dynamic course that opens up a lot of career opportunities for a student. Through the course, students can not only look for jobs at entry-level management posts in business firms but also use the skills learned during the course in their own businesses or as a startup. BBM also helps a student gain a good set of basic skills required to take up postgraduate management courses such as an MBA.
BBM students gain a diverse set of management skills during this course, which makes them a good candidate for businesses and organizations working in almost any sector. The career scope for the course is further defined by which electives a student chooses during the course i.e. the BBM specialization opted for by the student. However, being an undergraduate course with a diverse curriculum, it most offers a wide scope for career advancement with few limitations.
Here are some of the top recruiting areas for BBM Students.
Retail
FMCG Companies
Tech Consulting Firms
Health Sector
Fashion Companies etc.
BBM graduates are usually hired for the following posts in businesses.
- Market Research Associate
Business Development Executive
Business Analyst
Relationship Manager etc.
